While the outdoor harvest season may be over here in the West ravaged by wild fires, drought and other dire consequences of climate change, sowing seeds has now become a year-round event.

The pandemic has taught us, and continues to teach us, that we will meet challenges almost every day, and one of the best ways to meet those challenges is to plant seeds in the future. Of course, seeds have a double meaning here, because we’re talking about cannabis seeds and the goodness that springs from them, but also about the seeds of a good idea or a well-thought-out plan planted deeply in the future, because that’s where the action is now!

TOAST recognizes that the pandemic world we live in has become a hall of mirrors and sometimes we aren’t entirely sure whether our reflections have taken over or it’s really us. Our job here at TOAST is to refocus the picture and shed a little light along the way with a pleasant day’s read for those looking to get away from it all, for those figuring out what to do, where to go, what to see in San Luis Obispo and Santa Barbara Counties. Yes, there is a world beyond the cage we find ourselves in today, a world to explore outside as well as within, with options and opportunities we forgot to remember. We just have to surprise ourselves, cheerfully adjust to everyday challenges as we encounter them and make the most of it. The cage door is open – it’s OK to fly.

TOAST is one of those seeds that has taken root, a hybrid of magazine, entertainment and cannabis. In turn, we’ve have planted the notion that cannabis is no longer an issue, it’s the law. It’s just another normal part of life, another form of relief, another form of entertainment that enhances the things we enjoy doing, the places we enjoy seeing and the people we enjoy being with. There are so many things that happen to go well with cannabis, and you will find many of them and more in the pages of TOAST.

So TOAST is not sitting idly by waiting for the future. We’re bringing you the future today by providing you with the information and confidence you need to understand where cannabis figures in your life and how you can use it to your benefit. For those who see a future clouded by climate change, political and social division and corporate greed, it has become even more important to clean up the planet and the future now so we can live in it, because we’re going to need it! Today is more about developing infinite patience, calming the soul and diligently planting seeds. So by the time we reach the future, we’ll be more than ready to reap a beautiful, bountiful new harvest.

The Publisher